Creating Magic
by: Lee Cockerell
10 Common Sense Leadership Strategies from a Life at Disney
Review by: Scott Oeltjen
Scott’s Take on the Book:
After taking my family to Disney World in Orlando, Florida (during Hurricane Milton), I was eager to understand how their leaders create the “Pixie Dust” that many patrons feel.
Lee Cockerell, a former executive at Walt Disney World, shared his insights in Creating Magic: 10 Common Sense Leadership Strategies from a Life at Disney. He provided a candid, yet uplifting account of how great organizations can be built, maintained, and recreated.
Here are his 10 Common Sense Leadership Strategies:
- Everyone is Important: Treat every individual with respect and dignity, regardless of their role.
- Make Your People Your Brand: Invest in your employees, empowering them to deliver exceptional customer service.
- Burn the Free Fuel: Motivate your team through appreciation, recognition, and encouragement.
- Give People a Purpose, Not Just a Job: Align employees’ work with a larger mission to increase engagement and productivity.
- Communicate Effectively: Be clear, concise, and consistent in your communication.
- Lead by Example: Demonstrate the behaviors you expect from your team.
- Embrace Change: Adapt to new challenges and opportunities.
- Solve Problems Quickly: Address issues promptly and decisively.
- Celebrate Successes: Recognize and reward achievements to boost morale.
- Never Stop Learning: Continuously seek knowledge and improvement.
Request a copy of this book and find some ways to create magic in your organization!
I hope you enjoy the book!
Scott Oeltjen, PCR Business Systems
Finished this one and want to read another great book? Check out our review of Leadership by Bill Considine.
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